Do what is right, not what is easy

"They laugh at me because I'm different; I laugh at them because they're all the same." - Kurt Cobain

There are A LOT of blogz out there that cover each and every opinion available on all facets of design, branding, and marketing. Some are very well done and there is great content available all over the internet. However, our goal is to sink our teeth into the meaty topics that others avoid. We're committed to tearing into the unfiltered realities and perspectives behind these same topics. Where do we get our ideas? Simple. We get them from the questions and conversations that come directly from our loyal customers and brand lovers. Once we pick up the scent on a trending topic, our ears perk up and we're on the hunt for the answers you need!

social media marketing kpis

Social Media KPIs To Measure A Brand’s Success

Nowadays, having a strong presence on social media is one of the essential components of success for any business. These platforms can reach and engage with customers, build relationships, drive ...
Building a brand meeting

Building A Brand: How Long Does It Take?

Building A Brand Building a brand is integral to any business, and creating a successful brand takes time, dedication, and effort. But the question is, "How long does it take ...
design process and ideas

What Is Design Thinking and Why Is It Important?

Many of the world's most successful brands, such as Apple and Samsung, have used design thinking to create powerful and iconic brand identities that stand out in a sea of ...
Branding strategy - questions about branding

15 Questions on Branding to Ask Yourself Before Building a Brand and Choosing a Branding Agency

Developing a solid brand identity is one of the most critical parts of the business. It sets the tone for your customers, influences their brand perception, and shapes their experiences. ...
benefits of branding - small business owners working late

The 4 Top Benefits of Branding for Small Business Growth

Small businesses are often overlooked when it comes to branding, but this is actually one of the most important tools available to them. Branding can help small businesses stand out ...
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Growing A Business in 2023

As we wave goodbye to 2022 and look ahead to 2023, now is the perfect time to start thinking about growing a business. But where do you even start? Don't ...
building your brand

Branding Your Business Online In 4 Easy Steps

It's no secret that branding your business is important for businesses of all sizes. But when you're a small business owner, it can be easy to feel like your brand ...
Brand Text

The Power of Branding

It goes without saying, we all have our brand preferences. Nike vs Under Armor, Ford vs Chevy, Crest vs Colgate; the list goes on and on. As consumers, we encounter ...
Power of Branding Part 2 Hero

Putting the Brand Back Together – Part 2

In part one of Putting the Brand Back Together, we covered the brand building aspects that start behind the scenes: defining your target audience, identifying your competition, and determining where ...